(

Design

)

Prototyping & User Testing

Test ideas before you invest in them. We validate concepts with real users before writing code.

Design

The best way to have good ideas is to have lots of ideas and test them quickly.

Product development often skips validation. Months building features nobody wants. Designs that look perfect but fail in practice. Assumptions treated as facts until launch reveals the truth. Expensive failures that testing could have prevented.We make failing fast and cheap. Through rapid prototyping and rigorous testing, we validate ideas before significant investment. Our design and research agency brings concepts to life quickly, tests with real users, and iterates based on evidence. Paper sketches to interactive prototypes. Guerrilla testing to longitudinal studies.The insight is in the iteration. Each test teaches something new. Each prototype gets closer to right. Each round reduces risk. Because the cost of testing is nothing compared to the cost of building the wrong thing.

[our work]

See It in Action

(Methodology)

OUR SOLVE & EVOLVE™ METHODOLOGY COMBINES STRATEGIC CLARITY WITH DEEP CAPABILITY ENSURING PROGRESS ✴ AT EVERY STEP

Solve & Evolve makes validation systematic. Rapid experimentation answers immediate questions. Testing alignment ensures consistent methodology. Validation evolution builds continuous learning culture. We transform guessing into knowing.

(How do we do it?)

Our process moves through distinct phases, each building on deep insights to create actionable transformation:

01 Solve

We validate critical assumptions through rapid testing.

  1. Concept validation sprints

  2. Usability testing sessions

  3. A/B test implementation

  4. Quick iteration cycles

02 Align

We establish consistent testing practices across teams.

  1. Testing methodology standards

  2. Tool and process selection

  3. Team training programmes

  4. Success metrics definition

03 Evolve

We build culture of continuous validation.

  1. Continuous testing culture

  2. Automated testing tools

  3. Research repository building

  4. Innovation pipeline

[AKL]

Nº 1 Boundary Road



Hobsonville Point

Auckland 0618

[LDN]

Nº 207 Old Street



London



EC1V 9NR

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