Workshop Canvas
The Omnichannel
MVP Sprint.
Transform "we should probably do an omnichannel pilot" into a
complete, validated 90-day execution plan in 4 hours, not 4 months.
Trusted by leading organisations in healthcare across the world.
Why expert-led
You've Been
Here Before.
Omnichannel planning meetings go in circles because teams try to answer
too many questions at once while navigating organisational politics.
01
Months of Circular Meetings
You've been in the 'planning phase' for 6+ months. Every meeting restarts from scratch. Nothing moves forward.
02
Cross-Functional Chaos
Marketing wants speed. IT wants stability. Sales wants proof. Everyone has different priorities — and different definitions of success.
03
Whoever Shouts Loudest Wins
Pilot selection isn't based on business impact or feasibility — it's based on who has the strongest opinion in the room.
04
No Shared Metrics
Everyone measures success differently. You can't prove ROI because you never agreed on what you were measuring.
05
One-Off Experiments
Previous pilots died when the sponsor left. Nothing was documented. Nothing scaled. You're starting over — again.
06
Political Landmines
You don't know who can block the project until they do. Stakeholder surprises kill initiatives at Week 8.
"Most omnichannel initiatives fail not because of technology — but because of alignment."
module 1
What gets
built in 4 hours.
A clear progression from WHAT to FEASIBILITY to VALIDATION to SCALE.
Every step produces a concrete output the next step can use.
PART 1
Core Canvas
Agree the pilot worth building and the evidence needed to defend it
Pilot Selection & Scope
Evaluate 3-5 ideas against business impact, feasibility, scalability, and political value. Select one pilot with documented rationale.
Stakeholder & Risk Map
Map who can enable or block the pilot. Identify top risks, mitigation strategies, and early warning signals.
Pilot Selection & Scope
Build a 3-tier measurement model: 90-day engagement, 6-month behavior change, and 12-month business outcomes.
Pilot Selection & Scope
Define what must stay global vs. what can localize. Build the replication checklist for markets 2-10.
part 2
Parallel Breakouts
Split the room so feasibility and stakeholder risk move forward at the same time.
Pilot Selection & Scope
Evaluate 3-5 ideas against business impact, feasibility, scalability, and political value. Select one pilot with documented rationale.
Stakeholder & Risk Map
Map who can enable or block the pilot. Identify top risks, mitigation strategies, and early warning signals.
part 3
Report Back & Validation
Agree the pilot worth building and the evidence needed to defend it
Pilot Selection & Scope
Evaluate 3-5 ideas against business impact, feasibility, scalability, and political value. Select one pilot with documented rationale.
Stakeholder & Risk Map
Map who can enable or block the pilot. Identify top risks, mitigation strategies, and early warning signals.
part 4
Scale-Up Roadmap
Agree the pilot worth building and the evidence needed to defend it
Pilot Selection & Scope
Evaluate 3-5 ideas against business impact, feasibility, scalability, and political value. Select one pilot with documented rationale.
Stakeholder & Risk Map
Map who can enable or block the pilot. Identify top risks, mitigation strategies, and early warning signals.
The Bottom Line
This workshop forces
the hard decisions.
This workshop forces the hard decisions in a structured sequence. No circular debates, no political stalemates - just a validated plan you can execute on Monday.
what you get
You Walk Out With
6 Concrete Deliverables
No more circular meetings. No more surprises. No more finger-pointing.
Everything documented in one afternoon.
01
Validated 90-Day Pilot Plan
Clear scope, specific metrics, detailed sprint timeline with weekly milestones and assigned owners.
02
Technical Feasibility Confirmed
IT has validated what's possible, documented workarounds, and signed off on the timeline.
03
Stakeholder Management Plan
Who needs convincing, what proof they need, how often they need updates, and when.
04
Risk Mitigation Strategies
Top 3 threats identified with early warning signals and specific mitigation playbooks.
05
Scalability Blueprint
Global standards defined, local flexibility documented. Markets 2–10 don't start from scratch.
06
3-Phase Scale-Up Roadmap
Ready to present to leadership with investment asks, success gates, and ROI targets.
beyond the plot
The Scale-Up Roadmap
Show leadership this isn't a one-off experiment
it's Phase 1 of a strategic growth platform.
PHASE 01
Pilot
SCOPE
1 market, 1 brand, 1 use case
GOAL
Prove the model works
INVESTMENT
$150K–$300K
Success Gate
Tier 1 metrics show 20%+ uplift
PHASE 02
Proof Cluster
SCOPE
3–5 priority markets
GOAL
Prove it scales
INVESTMENT
$500K–$1M
Success Gate
80%+ of markets hit targets; Tier 2 metrics trending positive
PHASE 03
Enterprise Rollout
SCOPE
All markets, multiple brands
GOAL
Standardise across the organisation
INVESTMENT
$2M–$5M
Success Gate
Tier 3 business outcomes demonstrated; model becomes 'business as usual'
TESTIMONIAL
We launched two weeks faster, with a sharper segmentation, and the team didn't argue once about who owned each channel.
Dane Tatana
Chief Executive Officer (Ngāti Raukawa, Ngāti Toa Rangatira)
[get in touch]
Stop Planning.
Start Sprinting.
Nazli Unveren
Partnerships Manager – EMEA